See Your Easter Egg Design on Aldi’s Shelves!

Calling all chocolate lovers, art attackers and budding designers. Aldi has just launched its latest Easter Egg competition, and this time it’s all about getting creative!

We are after a brand-new Easter Egg to sit on our shelves next year… and we want it to be designed by YOU.

Using the drawing template at the bottom of this page, send us your best, boldest and brightest Easter Egg design to be in with the chance of being our newest Easter Egg Designer!

Whether your design features a rocket ship, a dragon, or boasts an under the sea theme, we want to see your creative flair!


All entrants welcome!


What should my drawing look like?

You can get as creative as you want with your egg-citing designs, just stay within the drawing guideline and make sure to use pencil, pen or paint only. No additional items stuck to the page please!

How do I apply?

Download the drawing guideline from the bottom of this page. Complete your design, then send an email containing a scan or clear image of your drawing along with your:

  • Name
  • Age
  • Where you’re from
  • Details about your Aldi Easter Egg and why it should launch in stores

Email your drawing to: with the subject line:
Design an Easter Egg

You have until 31st March 2024 to get your entries in. Ready, set…draw!

How will I know if I’ve won?

If you’re the lucky winner, you will be notified with the good news. We’ll keep you updated on the progress of your egg creation - and you’ll be able to see it in stores in time for Easter 2025!

Anything else?

The chosen winner will be included in photography, showing off your design to the public. We’ll need you to be happy to be involved!

Download drawing template here.

Good Luck!

For full T&Cs click here.