Aldi contributes a total of £150,000 to Countryside Fund Trading Ltd annually, which donates its available profits to The Prince’s Countryside Fund; a registered charity in England and Wales (1136077) and Scotland (SC048055).
Up to 300 farms join The Prince’s Farm Resilience Programme every year. In the first year of the partnership, Aldi’s donation supported up to 60 upland beef and sheep farms across three locations: The Brecon Beacons, Cairngorms and Lake District. We aim to bring disconnected and remotely-located farmers together to improve their confidence and ability to run long-term and sustainable businesses. It is the only scheme of its kind intended to help vulnerable family farms in the UK.
Anwen manages 400 sheep on 140 acres near Llanarth, in South Wales, with her partner, Rhodri. They heard about The Prince’s Farm Resilience Programme on Facebook and even though their group met in Brecon, a 3-hour round trip away, they were keen to attend. “We were really intrigued to learn more about our own business, particularly with Brexit around the corner. We’ve had some doubts about our sheep enterprise and whether we were spending too much money on it. The most important thing for us was making cost efficiencies and increasing our profit.”
“The Business Health Check tool taught us not to be afraid of the changes required for our business. It reassured us that where we already wanted to make changes, was the right way to go. We’ve been considering getting some cows to help with our soil health.” When asked about how the Programme helped them plan for the future, Anwen said that “Rather than dwelling on previous mistakes, it’s helped us to learn from them and move on.”