Cookie name

Domain

Purpose

Duration

BVImplmercia

www.aldi.co.uk / www.aldi.ie

Stores user configuration for Bazaarvoice A/B testing

Session

BVImplrecipes

www.aldi.co.uk

Stores user configuration for Bazaarvoice A/B testing

Session

BVImplwines

www.aldi.co.uk

Stores user configuration for Bazaarvoice A/B testing

Session

_atuvc

www.aldi.co.uk / www.aldi.ie 

AddThis social sharing cookie to ensure user sees updated counter if sharing a page

13 months

BVBRANDID

www.aldi.co.uk / www.aldi.ie 

Allows internal Bazaarvoice web analytics to be correlated to the same user for interactions within the ALDI domain

20 years

_atuvs

www.aldi.co.uk / www.aldi.ie

AddThis social sharing cookie in order to ensure user sees updated counter if sharing a page

2 years

_distillery

www.aldi.co.uk

Wistia cookie that records a position where video has been stopped to allow playback continuation

When deleted

_dc_gtm_UA-XXXXXXX

www.aldi.co.uk / www.aldi.ie

Stores Google Analytics tracking info

When deleted

__ga

.aldi.co.uk / .aldi.ie

Stores the user's Google Analytics Client ID

2 years of inactivity

__gid

.aldi.co.uk / .aldi.ie

Stores the user's Google Analytics Client ID and is sent to GA in all hits and redirects

2 years of inactivity

__gaexp

.aldi.co.uk

Stores a list of Google Optimization variations that the user has encountered

90 days depending on variation

acceleratorSecureGUID

www.aldi.co.uk

Website security

Session

b1pi

www.assets.aldi-digital.co.uk  / www.assets.aldi-digital.ie  / www.aldi.co.ukwww.aldi.ie

Website security

Session

basket

.aldi.co.uk

Contains the quantity of items added to the basket and a timestamp of when the items are reserved until

30 minutes

cookieMesssage

www.aldi.co.uk / www.aldi.ie

Records whether a user has accepted the cookie consent message

19 years

merciastorefrontRememberMe

www.aldi.co.uk

Records that a user has visited the site and automatically logs a customer in

14 days

ecos.dt

www.aldi.co.uk

Maru/eDR survey participation cookie that is set when a user is invited to a survey, chooses to participate in a survey or requests not to be invited again

Session

mercia-uk-cart

www.aldi.co.uk

Allows the site to restore a user's cart if the cart is still present

11  years

muxData

www.aldi.co.uk

Wistia utilizes Mux for low level video performance analytics to help optimize infrastructure and video delivery

20 years

thx_guid

www.aldi.co.uk

Allows device identification for the purposes of fraud detection

When deleted

APISID

.google.co.uk

Stores a user’s Google user preferences and information from Google Maps

When deleted

JSESSIONID

www.aldi.co.uk / www.aldi.ie

Records a user’s session ID allowing the site to identify returning users

Session

ROUTEID

www.aldi.co.uk / www.aldi.ie

Website security

When deleted

SAPISID

.google.co.uk

Stores a user’s Google user preferences and information from Google Maps

When deleted

DSID

.doubleclick.net

Google advertising cookie used for user tracking and ad targeting purposes

When deleted

IDE

.doubleclick.net

Google advertising cookie used for user tracking and ad targeting purposes

When deleted

id

.doubleclick.net

Google advertising cookie used for user tracking and ad targeting purposes

When deleted

SSID

.google.co.uk

Stores a user’s Google user preferences and information from Google Maps

When deleted

CONSENT

.google.co.uk

Google tracking cookie

When deleted

NID

.google.co.uk

Stores a unique Google ID to remember user preferences and other information, such as preferred language

When deleted

HSID

.google.co.uk

Google security cookies to authenticate users, prevent fraudulent use of login credentials and protect user data from unauthorised parties

When deleted

SID

.google.co.uk

Google security cookies to authenticate users, prevent fraudulent use of login credentials and protect user data from unauthorised parties

When deleted

DV

google.co.uk

Google tracking

When deleted

bt2, di2, loc, mus, uid, um, uvc, vc

related social media cookies such as  Facebook and Pinterest cookies

addthis.com

Facilitates social sharing functionality

When deleted

bvid

network.bazaarvoice.com

Allows internal Bazaarvoice web analytics to be correlated to the same user for interactions across the Bazaarvoice network

365 days of inactivity

bvsid

network.bazaarvoice.com

Allows internal Bazaarvoice web analytics to be correlated to the same user for interactions across the Bazaarvoice network

30 minutes of inactivity (session)

adnxs

appnexus doubleclick advertising

Tracks adverts viewed to build targeting segments

When deleted

px_random

www.aldi.co.uk

Site usage analytics

2 years

 

PHPSESSID

 

tag.mention-me.com

Preserves user session state across page requests.

Session

BVBRANDSID

aldi.co.uk / aldi.ie

Unclassified (tbc)

1 year

History.store

aldi.co.uk / aldi.ie

Unclassified (tbc)

Session

loglevel

aldi.co.uk / aldi.ie

Unclassified (tbc)

Persistent

SIDCC

google.uk

SIDCC is a security cookie to protect a user’s data from unauthorised access

Session to two years

M

aldi.co.uk

Tests whether the browser accepts session cookies

Session

N

Aldi.co.uk

Tests whether the browser accepts persistent cookies

1 year

TPPF

Aldi.co.uk

Third party pixel frequency

1 year

S

Aldi.co.uk

Shows that user has been inactive for 30 minutes or more. This is used when measuring the effectiveness of advertising content

30 minutes

ric

Aldi.co.uk

Provides region ID

1 year

Prooc

Aldi.co.uk

Where the current browser has opted out of seeing advertisements placed by RichReach

10 years

Coo

Aldi.co.uk

Used where the current browser has opted out of behaviour tracking cookies

10 years

Uc

Aldi.co.uk

Tracks a user across sessions

Renewable each session

Sthc

aldi.co.uk

Records and uses recent search terms entered through the browser in order to make better predictions as to which products to recommend

Session

Mrdu

Aldi.co.uk

Excludes certain products from recommendations

1 day

Rp2er

Aldi.co.uk

Stops showing certain advertisement campaigns after a user has clicked on them a certain number of times

1 year

Avf

Aldi.co.uk

Measures the number of times a user has seen a particular advertisement

1 year

Cv

Aldi.co.uk

Tracks what categories of product a user has viewed

1 year

ca, pendprch

Aldi.co.uk

Tracks what items have been recently added to a user’s shopping cart

1 year

psthc, uhs

Aldi.co.uk

Records browser search terms

1 year

P

Aldi.co.uk

Records items that have been recently purchased

1 year

Pv

Aldi.co.uk

Records items that have been recently viewed

1 year

Mvtid

 

Aldi.co.uk

Used to determine whether or not the user will be shown ads for similar products or not

1 year

mercia-pers

Aldi.co.uk / aldi.ie

Stores unique user ID for Rich Relevance integration (hashed from session ID)

12 years

mercia-persA

Aldi.co.uk

Stores user’s age bracket for Rich Relevance integration (determined by DoB during checkout process)

1 year

mercia-persG

Aldi.co.uk

Store’s users gender for Rich Relevance integration (determined by title)

1 year

_taggstar, _taggstar_exp,_taggstar_vid, _taggstar_ses, taggstar_cfg

www.aldi.co.uk

Stores visitor ID, Session ID and other required information to facilitate Taggstar Social Proof messaging

90 days

_at.cww, at-lojson-cache, at-rand

aldi.co.uk / aldi.ie

Used by the social sharing platform AddThis

Persistent

_fbp, fr

 

aldi.co.uk / aldi.ie

Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.

3 months

tr

 

aldi.co.uk / aldi.ie

Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.

Session

r/collect

 

aldi.ie

Used to send data to Google Analytics about the visitor's device and behavior. It tracks the visitor across devices and marketing channels.

Session

rc::a

 

aldi.co.uk / aldi.ie

Used in con text with video-advertisement. The cookie limits the number of times a visitor is shown the same advertisement content. The cookie is also used to ensure relevance of the video advertisement to the specific visitor.

Persistent

rc::b, rc::c, rc::d-15

aldi.co.uk / aldi.ie

Used in con text with video-advertisement. The cookie limits the number of times a visitor is shown the same advertisement content. The cookie is also used to ensure relevance of the video advertisement to the specific visitor.

Session

test_cookie

 

aldi.co.uk / aldi.ie

Used to check if the user's browser supports cookies.

1 day

xtc

 

aldi.co.uk / aldi.ie

Registers the user's sharing of content via social media.

13 months

wistia-http2-push-disabled

 

Aldi.ie

Collects data on visitor interaction with the website's video content. This data is used to make the website's video con tent more relevant towards the visitor.

1 day

__cfduid

 

Aldi.co.uk

Used by the con ten t network, Cloudflare, to identify trusted web traffic.

1 year

_at.hist.#

 

Aldi.co.uk

Used by the social sharing platform AddThis to store the user's usage history of the AddThis sharing widget

Persistent

collect

 

Aldi.co.uk

Used to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels.

Session

gcl_au

 

Aldi.co.uk

Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.

3 months

ads/ga-audiences

 

Aldi.co.uk

Used by Google AdWords to re-engage visitors that are likely to con vert to customers based on the visitor's online behaviour across websites.

Session

MUID

 

Aldi.co.uk

Used widely by Microsoft as a unique user ID. The cookie enables user tracking by synchronising the ID across many Microsoft domains.

I year

MUIDB

 

Aldi.co.uk

Registers data on visitors from multiple visits and on multiple websites. This information is used to measure the efficiency of advertisement on websites

1 year

edr_sc_tst

 

Aldi.co.uk

Un classified (tbc)

1 day

mvtdebug

 

Aldi.co.uk

Records the personalisation data of the user which is then hashed and passed to Rich Relevance

1 year

rr_rcs

 

Aldi.co.uk

Records the personalisation data of the user which is then hashed and passed to Rich Relevance

2 years

pagead/1p-user-list/#

 

aldi.co.uk / aldi.ie

Unclassified (tbc)

Session