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Aldi regularly monitors competitor prices across the market by comparing equivalent products against our own range every week to ensure we continue delivering great value. There’s a reason Aldi is Which? Cheapest Supermarket 5 years running! Which? Cheapest Supermarket awarded 2025, 2024, 2023, 2022 and 2021 based on independent comparison over 12 months of Lidl, Asda, Morrisons, Tesco, Sainsbury’s, Ocado, Waitrose and Aldi. For more information visit https://www.which.co.uk/reviews/supermarkets/article/supermarket-price-comparison.
